Claire Mula
Made for Scale
Sydney, NSW, Australia
About
Claire is an Australian entrepreneur and certified Scaling Up™ coach.
Like all entrepreneurs, Claire experienced the highs and lows of starting and scaling a business – Asia’s first mobile commerce software platform for retail. After expanding to several international markets, she understands how much energy it takes to start and scale a business. Claire exited through a direct sale to an Australian listed small cap in 2015, joining the board. Prior to founding, Claire held several commercial, intrapreneur and general management roles with consumer goods manufacturing and large media groups including Procter & Gamble, Fairfax and Astro in Malaysia.
In 2017, Claire became laser-focused on helping other entrepreneurs and leadership teams to navigate the transformation during scaling with greater ease and likelihood of success. Her passion for scaling led her to collaborate on research with universities where she has led several scientific studies and co-authored publications on the subject.
Claire discovered Scaling Up coaches while developing a scale up acceleration program for the innovation and investment arm of the City of Mannheim in Germany. Based on the global best selling book, Claire applies the Scaling Up Performance Platform through one-to-one coaching, small group classes and accelerator programs, often collaborating with portfolio investors, accelerators and incubators.
Claire applies her deep knowledge of scaling and energetic coaching style to confidently guide founders and leaders of early-stage businesses to accelerate performance and scale, promising every leadership team will experience lasting change and immediate impact on scaling their business within 3 months or a short-pay guarantee applies.
With twenty years in digitalized and technology-based businesses, applying the Scaling Up performance platform to ventures from as early as 10+ to 500 staff is Claire’s focus. Every year, Claire dedicates some coaching days to supporting enterprises in social and climate change to scale impact as well as profits.
Professional Highlights
25 years of professional experience including general management, marketing, product roles in blue-chip corporates such as Fairfax and Procter & Gamble
12 years as an entrepreneur, venture coach and advisor
3 years ASX listed board experience
Co-author of research and scientific publications on scaling
Development of successful scale up accelerator programs and peer mentoring programs for incubators and portfolio investors
In-house Entrepreneur in Residence for VC and innovation incubation units of large corporates including BASF’s chemovator
Specialist in new digitalised business models and technologies which disrupt and ultimate reshape industries
Graduate of the Australian Institute of Company Directors, Masters in International Management and Bachelor of Accounting
Personal Highlights
• Living in Europe, Asia, Australia and working with diverse people and teams.
• Loves of live music, outdoor adventure, boating and travel.
• Currently in Sydney, Australia known for its beautiful harbor and beaches.
• Mother of two teenagers
Coaching Regions
Australia
Industry of Expertise
Accounting/Finance
Administrative/Clerical
Banking/Real Estate
Biotech/R&D/Science/Chemicals
Coaching/Business Consulting
Computer/IT/Software Development
Creative/Design
Customer Support
Editorial/Writing
Education/Training
Engineering
Food Services/Hospitality
Human Resources/Training/Development
Insurance
Legal Services
Logistics/Transportation
Manufacturing/Production/Operations
Marketing
Medical/Health
Retail
Other
“Made for Scale has proven immensely valuable for our leadership team and business. We're now more focused and disciplined, equipped with new tools that demystify the complexities of strategic thinking and direction. Invest in this resource – you won't regret it!”
-Rob Caslick, Founder & CEO, Two Good
“Claire demonstrated her ability to guide our early-stage venture teams through the often tumultuous journey of growth. Her ability to identify potential roadblocks and obstacles helped our startups avoid costly mistakes, and her guidance was instrumental in helping our portfolio companies achieve significant growth milestones. Overall, I would highly recommend Claire to any startup or entrepreneur looking to build and scale their business. She is an incredibly strong coach and a valuable asset to any incubator or accelerator program.”
- Gati Kalim, Head of Venture Portfolio, chemovator - BASF
”This workshop was the best one I ever had about how to make our startup a success. Claire showed profound knowledge about entrepreneurship and excellent coaching and communication skills. On all topics within strategy, execution, people and financials she was able to guide and consult us in an very effective and open way. This was especially in our industry with new business models ... quite challenging. We loved to work with her and would do it again.”
-Heiko Franssen, CEO, brainbot technologies