Cruz Gamboa
Zonda Strategic Consulting
Ashland, MA, United States
About
Cruz, a highly recommended Scaling Up Coach, Moderator, and Mentor known for his dynamic, inspiring, and energetic coaching style. Cruz brings extensive experience in strategic finance and business development to help businesses thrive. His no-nonsense approach facilitates vital but uncomfortable conversations, combining strategic vision with solid execution to build long-term, win-win relationships for his clients and stakeholders.
Cruz's expertise seamlessly integrates his finance knowledge with his Scaling-Up practice, focusing on critical areas like cash flow management and strategic planning. With a deep understanding of corporate finance, Cruz guides companies in optimizing their financial strategies to ensure they have the liquidity needed to support growth initiatives.
By aligning financial insights with business strategy, Cruz assists organizations in setting and achieving ambitious goals, driving sustainable growth, and navigating complex financial landscapes.
Cruz is also known for his creative, empathetic, direct, and energetic personality. He has a great sense of humor and enjoys teamwork. As a coach, he believes in helping people play to their strengths and asks powerful questions to guide them in finding their solutions, fostering an environment where individuals can grow and thrive.
Professional Highlights
Cruz Gamboa is a seasoned finance executive with over 15 years of strategic leadership experience. His expertise spans corporate finance, project development, and commercial strategy.
Cruz has structured and closed numerous multi-million dollar deals, honing his skills at GE and GE Capital. He also brings significant startup experience, enhancing his ability to lead project development and improve commercial processes.
As a Fractional CFO, Cruz offers a unique value proposition. He provides high-level financial strategy and guidance to companies without the need for a full-time CFO. This role allows him to help businesses optimize their financial strategy, streamline operations, and achieve sustainable growth.
Fluent in Spanish, English, and Portuguese, Cruz has lived and worked in Brazil, Argentina, Chile, and the US, bringing a rich multicultural perspective to his work. He holds an MBA in Finance from New York University’s Stern School of Business and a BA in Economics from the University of Texas at Austin. His certifications include Six Sigma Black Belt and Renewable Energy Project Finance Modeling.
Personal Highlights
Cruz Gamboa comes from a family of entrepreneurs and combines business expertise with financial acumen. During his 20 years at GE, he adopted an entrepreneurial mindset, driving substantial growth and fostering innovation. His international background provides him with a global perspective and the ability to establish diverse networks.
Originally from Venezuela, Cruz has spent significant time in Latin America and the United States, allowing him to understand various cultures. He is a dedicated father to two children, Max and Abril, and maintains an active lifestyle by engaging in daily workouts, tennis, and golf. Additionally, he has pursued creative endeavors such as releasing multiple music albums as a studio artist.
Cruz's passion for sustainability and impact is rooted in his belief that businesses can drive positive change. This is evident in his advocacy for ethical practices and social responsibility.
A practitioner of daily mindfulness and an avid reader of personal growth and business literature, Cruz is committed to constant self-improvement and strives for excellence in every aspect of his life and career.
Coaching Regions
Canada - Atlantic Region
Canada - Central Canada
Central America
Mexico
South America
US - Northeast
US - Southeast
Industry of Expertise
Accounting/Finance
Coaching/Business Consulting
"Cruz was vital in helping me make the most out of my career at GE. His sharp commercial and financial skills, combined with his integral and creative strategy design, made a significant impact. He possesses wisdom, resilience, fierce competitiveness, and tenacity, earning the respect of everyone in the workplace."
-Luis Gustavo Fonseca | Sales Director | GE
"Cruz is a great thought leader who brings energy and customer focus to his work. His dedication, professionalism, and fresh perspectives make him successful. Cruz dives deep to learn and applies his creative thinking and problem-solving skills effectively."
-Amy Linsebigler | Executive Chief Scientist, Business Development Leader | Carbon Capture
"Cruz and I worked together on complex transactional underwritings. He exhibited superb leadership, pulling the team towards the goal while managing conflicting priorities and difficult timelines. His intellectual capacity, critical thinking skills, and superb interpersonal abilities set him apart as a leader."
-Nathan Elliott | Partner and Head of Portfolio Management | Balance Point Capital Partners, L.P.
"During my time at Carbon America, Cruz's passion and strategic approach were pivotal. He turned complex challenges into actionable objectives and navigated the ever-changing landscape of the energy transition with steady leadership. Cruz's ability to see the bigger picture, identify critical milestones, and align efforts towards common goals was instrumental in our organizational growth and meeting customer needs."
Andrea Giersdorf | Business Operations & People Leader | Carbon America
"Cruz is an experienced executive with a strong background in the decarbonization sector and a proven track record of delivering results. His experience in power generation and finance, combined with his passion for a low carbon future, positions him as a leader in the CCUS industry."
- Ryan Helmer | Energy Industry Leader